Editorial Policy

Welcome to Pyntera.com!

This blog is a personal space curated and written by me, Vladislava Ershova, and everything you read here reflects my own voice, tastes, and experience. I’m not a licensed expert — I’m simply a fashion and beauty lover who enjoys experimenting, discovering, and sharing ideas with women like me who crave a little inspiration and creativity in their everyday lives.

💄 Authentic, Real-Life Content

Every article on Pyntera is based on things I personally love, want to try, or have already tested. Whether it’s a new nail trend, a seasonal outfit idea, or a beauty ritual that’s saved me from another bad hair week — if it’s here, it’s because it caught my real attention.

✨ Not Sponsored — Unless Clearly Stated

Most of the content is written from my own experience and is not sponsored. If there’s ever a collaboration, sponsorship, or gifted product involved, I will always disclose it at the beginning of the post. Honesty is my non-negotiable.

📸 Images & Visuals

Some images are created by me, others are sourced or generated with careful attention to copyright and usage rights. When using reference photos or AI-generated content for visual inspiration, it is clearly marked and used for editorial purposes only.

🖋 Style & Tone

Pyntera is written in a first-person, personal tone — like talking to your stylish, trend-obsessed friend who always has a Pinterest board ready for everything. I aim to keep the vibe real, positive, and encouraging — never judgmental or salesy.

🛍 Affiliate Links

Some posts may include affiliate links (more on this in the Affiliate Disclosure page), but they’re always added after I’ve selected or reviewed items I personally like or would recommend.

💌 I’m Open to Feedback

If you ever find a mistake, outdated info, or want to suggest something, I’m just an email away: editor@pyntera.com. Your feedback matters.